VDG takes a creative whole-event approach to each and every project we build - whether it is a multi-city program, international media function, product training, dealer convention, or drive activity. The capabilities and demonstratable features of the product are top of mind when developing the experience.

As a full-service company, VDG has planned, managed, and executed hundreds of outstanding events throughout North America, earning the highest level of professional respect within the industry.

VDG has produced drive events for groups, large and small. We research and utilize our knowledge of each unique location to develop the drive portion; we can either manage or recommend accommodations, food and beverages, learning opportunities, and entertainment. We have also organized vehicle dynamics testing for the Automobile Journalists Association of Canada.

As well as planning and running a number of AJAC EcoRun events, VDG has developed driving routes and consulted for manufacturers of luxury vehicles and EVs for product training and media events.

We are proud to say a consistent comment from clients is how memorable our events are for everyone involved – on and off the road.

Specialities Include:

Drive events for long and short-lead new vehicle launches

Events specifically designed for traditional media, lifestyle, and social media influencers

Electrification programs - appropriate driving events for EVs including messaging and charging

Travel, accommodation, entertainment, and hospitality

Sales and technical staff product training

National Dealer Convention drive activities

Demonstration of Driver Assist Technology

On-track – professional drivers closed course

Motorsport consultancy

Vehicle staging detailing